I would like to start my blog with some guidelines I follow in my pursuit to become a marketeer.
First of all Marketing is constantly evolving. This makes it very important that you follow the newest trends, not only those of marketing, because you never know when one of the trends will be useful to you!
Secondly it is very important that you learn from your own mistakes. Mistakes are not a bad thing, they remind us that we still have much to learn. One of my favourite quotes for this is: “Discere Mutari Est“ translation: To Learn is to Change! And keep in mind that you will learn new things each day.
Marketing is something you learn by experience, education and self-study! Experience and education speak for themselves, but self-study is tricky. There is a lot of information to be found on the internet! But you must filter this information, because not everything on the internet is true or useful to you.
Not only the internet is a useful tool to educate oneself. You can learn from people, books and by trial and error.
I’ll end my first post with a film about the evolution of marketing created by the Cake Group.
Mathieu,
BeantwoordenVerwijderenYou proved in these last months that you have a passion for Marketing. Now learn, absorb as much information as you can. discuss with people and see all the examples that you find arround you every day. Marketing is more than advertising, Analysis, research and the 4 p's. It is way of living, it is being aware of the world and proactively react to things. A good marketeer is a true fortuneteller ;-)
Stefaan